Common Website Design Mistakes That Hurt SEO

In the world of e-commerce, your website represents your virtual identity. In fact, it is what sets you apart from your competitors.

Having a great website site is important to attract prospects and increase your search engine rankings.

SEO optimization is a crucial investment for businesses. Using the right SEO techniques can build your brand awareness, credibility and take your traffic level to the next level.

To ensure your SEO ranking stays intact, you need to avoid the following web design mistakes:

Large Images

Although images are important for a website, multiple enlarged images may hamper your SEO rankings.

This is because large images slow down website loading speed. This will have a negative impact on your SEO results.

One way of tackling this dilemma is to use compressed images. Don’t forget to tweak image size before posting.

Non Responsive Website

If you’re still using a non-responsive website, you need to switch to a responsive design.

A responsive website works on a variety of mediums, from laptops to smartphones. It’s a well-known fact that major search engines, such as Google, place mobile-friendly websites at the top of the SEO ranking.

To enhance your website traffic and ranking, you need a mobile-friendly website.

Missing H1 Tags

H1 tags are a significant factor affecting SEO rankings. Search engine crawlers scan a website and compare it with other websites. To perform this task, search engine crawlers use H1 tags.

If you’re looking to ramp up your SEO efforts, make sure that H1 tags contain target keywords.

Generic Content

When it comes to SEO, content is king. Low quality or generic web content can take a toll on your SEO rankings.

Create original, fresh and interesting content that is relevant to your target audience’s needs. Do not overstuff keywords. It may lead to a penalty.

For website design services in Houston, contact us. ConvertPromo is a professional web design agency offering custom websites at affordable prices to clients in Houston.

We provide a wide range of website packages to clients, which include basic, pro and online stores. Our pricing packages start at $49 a month with a one-time setup fee.

Along with creating beautiful and functional websites, we offer seamless integration with CRM, Google Analytics, email marketing provider, Zapier, payments forms, contact forms, and more.

From SEO optimization to speed optimization and mobile optimization, you can count on us for all your web design needs.

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